Important Lab Questions free essay sample

Charles Dickens Essay

Incredible Expectations, composed by Charles Dickens, is one of the most well known works of art within recent memory. Dickens tale was, some may state crafted by a virtuoso. The story is of a kid who begins from humble beginnings and whom the story finishes to youthful adulthood each entering another experience for the kid. Charles Dickens composed the novel in 1860-61. He was naturally introduced to a regarded white collar class family, in Charlton. He fused neighborhood highlights and happenings into his books when he could. His dad strayed into the red and afterward jail after his accounts crumbled. The remainder of the family needed to go to, so Charles invested energy in jail. This is the place Charles Dickens got a portion of his motivation for his book. He in the long run kicked the bucket at the age of fifty-eight from a stroke and was covered in his neighborhood churchyard. Section eight is a basic piece of the book since it passes on an away from of the characters character and is a key part for the remainder of the story. I will glance in Chapter 8, where Pip goes to see Miss Havishams house just because, for various strategies and gadgets which the essayist uses to cause us to feel compassion toward Pip. Charles Dickens begins causing the peruser to feel sorry for Pip when he and Mr Pumblechoke show up at the doors, and Estella welcomes them. They totally over look Pip. This shows Pip is unessential and unimportant. â€Å"This†, said Mrs Pumblechoke, â€Å"is Pip† â€Å"This is Pip, right? † restored the youngster â€Å"come in† â€Å"Oh she says, â€Å"you wish to see Miss Havisham? † â€Å"If Miss Havisham wishes to se me. † Returned Mr Pumblechoke. As should be obvious, from this underlying discussion, Pip doesn't have the chance to present himself. This demonstrates he is viewed as unimportant, despite the fact that it was he who Miss Havisham had sent to see. This causes the peruser to feel sympathy for Pip since it seems as though individuals don’t care about him. After the underlying discussion, when Pip was walked inside with Estella, Estella begins to disparage Pip, which causes us to feel sorry for him. â€Å"But don’t linger, boy† Though she called me â€Å"boy† so regularly, and with a lack of regard that was a long way from complimentary, she was about my own age. She appeared to be a lot more established than, obviously, being a young lady, and an excellent and aloof; and she was as disdainful of me as though she had been one and twenty, and a queen† This passage gives us that Pip is as of now feeling sad about Estella continually causing him to feel terrible. Despite the fact that Estella was about a similar age as Pip, she believes herself to be smarter, increasingly develop and by and large above Pips level. This is appeared in the film by Estella being taller than Pip and looking down on him making her think herself greater than him. This causes the peruser to feel thoughtful towards Pip since it is his first visit to Miss Havishams. He is clearly apprehensive and restless, and having somebody of his own age being contemptuous towards him, his self-assurance just breaks. The third time in section eight that the peruser is caused to feel sorry for Pip is when Pip was left in the foyer all alone with no light. â€Å"Scornfully left, and †what was more regrettable †took the light with her. This was entirely awkward and I was half afraid† This causes the peruser to feel thoughtful for Pip since he is depicted as being powerless. Estella drives Pip into the house and to an entryway, and was announced by Estella to go in. Pip decreases and comes back with â€Å"after you miss†. Estella instructing him not to be so inept and hatefully wanders off with the light. You would feel that now Estella had gone, his circumstance would have improved however this isn't the situation. He is going to set out on his first gathering with Miss Havisham, making him reluctant and anxious. His certainty isn't helped by remaining outside the entryway in dimness, with no flame. Pip is presently seen as being defenseless. Not long after Pip bites the bullet and opens the shriveled and destroyed entryway handle. â€Å"No look at sunshine was to be found in it. It was a changing area, as I assumed from the furnishings, however a lot of it was of structures and uses very obscure of to me† Pip enters through the entryway and is met by a smooth white room. Albeit sufficiently bright by flame. There is antiqued furniture, all of which added to the state of mind, as though no one had lived there for a long while. The tickers had likewise halted at twenty minutes to nine. The peruser then feels thoughtful towards Pip due to his effectively anxious state being put in a frightful, frightening climate, which appears to be unnatural to the poor kid. The peruser by and by feels frustrated about Pip when he is requested to play a card game with Estella, for Miss Havishams seeing. Estella by and by begins to be disagreeable towards Pip.

Free Hamlet Essays: No Tragic Flaw in Hamlet :: The Tragedy of Hamlet Essays

No Tragic Flaw in Hamlet   It was my perception subsequent to understanding Hamlet, that the play and its fundamental character are not ordinary instances of disaster and contain a sketchy unfortunate blemish in the appalling legend. I picked this point since Hamlet is a catastrophe, however one that is altogether different from old style disasters, for example, Medea. I additionally discovered a considerable amount of questionable discussion over the play and its driving character. While perusing my notes, I found that, as indicated by Aristotle, the grievous legend will most successfully bring out both our pity and fear on the off chance that he is neither completely acceptable nor detestable however a blend of both; and furthermore that the lamentable impact will be more grounded if the saint is better than we are as in he is of higher than conventional good worth. Such a man is displayed as experiencing an adjustment in fortune joy to hopelessness as a result of a mixed up act, to which he is driven by his hamartia (blunder of judgment) or his heartbreaking imperfection. It is significant this be clear, since I intend to exhibit how Shakespeare makes Hamlet an atypical catastrophe in the first place, and how questionable an issue Hamlet's lamentable defect is.   Shakespeare's Hamlet is an atypical play in the first place, in light of the fact that the play's organization doesn't fit in with conventional Aristotelian ideas of the 3 solidarities. Shakespeare doesn't comply with solidarity of time, spot, or activity. Hamlet contains a play inside a play, sub-plots, and its activity isn't set in one day, yet a few. As indicated by Aristotle, the play ought to be one day long. There are additionally various comedic minutes. Amusingness, as Aristotle would have it, would diminish the effect of catastrophe. In contrast to Medea and Oedipus, which contain for all intents and purposes no cleverness at all, the play Hamlet has a few comedic minutes. The last distinction I could discover is the height of the character. In the more established plays, for example, Oedipus, the legends are fundamentally lords. Hamlet then again is a sovereign; his height is beginning littler than typical.   While understanding Hamlet, I arrived at the resolution that despite the fact that this is a catastrophe, the legend's alleged defect isn't care for those in old style disasters. As far as I could possibly know, the imperfection that I could select that best fit Hamlet was sloth . . . just as the pundits themselves.

A Vendetta and The Three Strangers Essay Example For Students

A Vendetta and The Three Strangers Essay Toward the start of the two accounts of A Vendetta and The Three Strangers, you can detect straight away that the story is a puzzle. I am going to look into the manner by which the creators build up a feeling of puzzle in these stories. Thomas Hardy and Guy De Maupassant both build up a feeling of secret in the two stories A Vendetta and The Three Strangers by beginning the story with the settings. The settings are both the equivalent and it begins in a forlorn cabin in a separated town. Thomas Hardy clarifies the seasons as long and antagonistic he is emphasing the unfriendly condition. Both of the narratives are engaging and intriguing to peruse. It resembles a riddle with loads of pieces of information to think about what will occur straightaway, and some distractions to send you the incorrect path in speculating. Okay balance a destitute man for sheep taking to take care of his family? The puzzles set by the accounts are created and settled at the strict degree of the story, yet the riddle of the connection between equity, retribution and ethical quality remains. This is on the grounds that we don't have the foggiest idea about the lesson of the story just the creators know the appropriate response. This implies the entire story has never been recouped, thus no one knows. I imagine that The Three Strangers is more definite and any longer than A Vendetta. The language is old, antiquated on the grounds that it was set during the 1820s so it was unquestionably written during the 1870s or 1880s this gives you a more thought of a puzzle thought to the story. A model is this Fifty years back such a forlorn house remained on a such down, and may conceivably be remaining there now. I feel that A Vendetta was composed somewhat later than The Three Strangers since you can tell that it is in plain English. Fellow de Maupassant doesn't generally make us read it as it was going on today, on the grounds that there isn't a lot of detail. In Thomas Hardys story he clarifies the earth all the more plainly and in loads of detail, so you can picture it just as it is genuine. Thomas Hardy portrays the settings. Here is a citation Among the couple of highlights of farming England which hold an appearance however minimal changed by the pass of hundreds of years This implies it was an unaltered scene. Additionally the climate is depicted as breezy and it was coming down vigorously. In A Vendetta Guy de Maupassant depicts the environmental factors of the house and regions. Fellow De Maupassant gives us the feeling that the encompassing are very hazardous in light of the fact that it is based on a mountain sitting above the ocean. Likewise he causes us to feel that it exceptionally calm around the zone where the widow lives. Fellow De Maupassant causes it to feel terrifying so we read on with the remainder of the story. This is critical to the peruser with the goal that the peruser can get the story, and continue perusing. Significant likewise the peruser could peruse a greater amount of the writers books, for example, A Vendetta and The Three Strangers. The portrayals of the settings help to build up a feeling of the idea of the secret in any case if there are no depictions, there would be no feeling of riddle not to mention the story. The time of day in Thomas Hardys story was night, you can tell since he composes, It was almost time for a full moon this reveals to us that it was late around evening time, while in A Vendetta Guy de Maupassant expresses that the old widow going to kill Nicolas Ravolatti was toward the beginning of the day. .ub7d8a707bfcef1395d96d188873e7a82 , .ub7d8a707bfcef1395d96d188873e7a82 .postImageUrl , .ub7d8a707bfcef1395d96d188873e7a82 .focused content region { min-stature: 80px; position: relative; } .ub7d8a707bfcef1395d96d188873e7a82 , .ub7d8a707bfcef1395d96d188873e7a82:hover , .ub7d8a707bfcef1395d96d188873e7a82:visited , .ub7d8a707bfcef1395d96d188873e7a82:active { border:0!important; } .ub7d8a707bfcef1395d96d188873e7a82 .clearfix:after { content: ; show: table; clear: both; } .ub7d8a707bfcef1395d96d188873e7a82 { show: square; change: foundation shading 250ms; webkit-progress: foundation shading 250ms; width: 100%; haziness: 1; change: murkiness 250ms; webkit-progress: darkness 250ms; foundation shading: #95A5A6; } .ub7d8a707bfcef1395d96d188873e7a82:active , .ub7d8a707bfcef1395d96d188873e7a82:hover { mistiness: 1; progress: obscurity 250ms; webkit-change: haziness 250ms; foundation shading: #2C3E50; } .ub7d8a707bfcef1395d96d188873e7a82 .focused content zone { width: 100%; position: relative; } .ub7d8a707bfcef1395d96d188873e7a82 .ctaText { outskirt base: 0 strong #fff; shading: #2980B9; text dimension: 16px; textual style weight: striking; edge: 0; cushioning: 0; content adornment: underline; } .ub7d8a707bfcef1395d96d188873e7a82 .postTitle { shading: #FFFFFF; text dimension: 16px; text style weight: 600; edge: 0; cushioning: 0; width: 100%; } .ub7d8a707bfcef1395d96d188873e7a82 .ctaButton { foundation shading: #7F8C8D!important; shading: #2980B9; fringe: none; outskirt range: 3px; box-shadow: none; text dimension: 14px; text style weight: intense; line-tallness: 26px; moz-outskirt span: 3px; content adjust: focus; content beautification: none; content shadow: none; width: 80px; min-stature: 80px; foundation: url(https://artscolumbia.org/wp-content/modules/intelly-related-posts/resources/pictures/straightforward arrow.png)no-rehash; position: outright; right: 0; top: 0; } .ub7d8a707bfcef1395d96d188873e7a82:hover .ctaButton { foundation shading: #34495E!important; } .ub7d8a 707bfcef1395d96d188873e7a82 .focused content { show: table; stature: 80px; cushioning left: 18px; top: 0; } .ub7d8a707bfcef1395d96d188873e7a82-content { show: table-cell; edge: 0; cushioning: 0; cushioning right: 108px; position: relative; vertical-adjust: center; width: 100%; } .ub7d8a707bfcef1395d96d188873e7a82:after { content: ; show: square; clear: both; } READ: An examination of the subjects of Thomas Wyatt and Henry Howard EssayThe condition around was that it was coming down vigorously thus you could be relied upon to locate some outsider at your doorstep inquiring as to whether he could remain. Additionally Thomas Hardy composes, The most notable of the shepherds local erections was a vacant pen at the forward corner of the hedgeless nursery. Solid is stressing the words which are underlined, to portray the earth around, saying that everything outside was truly vacant however inside was truly full. The impact is that something incorrectly will happen in light of the fact tha t within is so full while the outside is so unfilled. Thomas Hardy depicts the manner in which spots are, for instance a citation The standards of concealing the homelier highlights of your foundation by a convectional facing was unknown. Here are the progressions after he has gone into the house, the climate had changed, downpour had come pouring down, stronger beatings of the downpour on the cabbage leaves of the nursery, on the eight or ten bee sanctuaries just plainly observed by the way, and its dribbling from the overhang into a line of containers and dish that had been put under the dividers of the cabin. These progressions develop a feeling of riddle since they were very surprising from the outside world. There are numerous a lot more changes yet there is no compelling reason to list all of them. The nature of the man was that he was tall, anticipated an age of 40 years of age, recommended to the dark covered clans of men. The outsider was parched and hungry. The outsider was living in the city, so he had to get anything from the floor. This develops a feeling of secret since Hardy expounds on the garments which are uncommon and could state that the man glances terrible in sense. The inquiry that we could pose about the idea of this man is that Why doesnt the idea of this man coordinate his appearance? Another inquiry to pose to ourselves Is it option to murder a man for taking a sheep? Is a keeps an eye on life worth in excess of a sheep? My own answer is that a keeps an eye on life is significantly more worth than a sheep. While the inquiry to pose to ourselves about A Vendetta is Was the elderly person option to vindicate her child? My answer is that it was all in all correct to retaliate for her child provided that I had lost a child after someone had executed my child I would murder them, however not as severely as the old widow did with her canine. There would have been another way, it is to overlook who it was that killed her child and continue with your life as opposed to finding the man and slaughtering him of.

Introducing RACE A Practical Framework to Improve Your Digital Marketing

Introducing RACE A Practical Framework to Improve Your Digital Marketing Strategic planning is a very important skill to master for anyone who wants to be distinctive in business and on the market.In order for someone to become a successful digital marketer, he or she would need to master planning out campaigns in a way that predicts as many things as possible.Every detail that is planned in advance helps make running the campaign easier.The common problem with strategic planning is that you dont know where exactly to start from.To help with this there are many models available, but picking the one that works for you also takes work because there are is a vast array of models available out there.There is a model that sticks out of the crowd with its simplicity and is surely one option that shouldnt be overlooked without giving it a try the RACE model.This framework is very practical since it provides tactical development and objective setting.Its created by Smart Insights with the idea to guide you by putting your focus on key performance indicators (KPI s) that are crucial for the campaigns success.WHAT EXACTLY IS RACE?Competition is very fierce online, especially in digital marketing. To stay ahead of the curve, marketers need not only to be great at strategic planning but excel in agility as well.Optimizing digital channels against SMART (Specific, Measurable, Attainable, Realistic, Timely) KPIs is what the RACE framework made for.The name RACE is made up of activities that are the key in online marketing and which need to be managed and measured.It covers the entire customer life cycle or marketing funnel, so it covers all the stages the customer goes through, from beginning to the end.Starting from building awareness, to converting leads to customers and then post-purchase engagement, the latter being a very interesting field for marketers to play in and use to drive revenue.The framework has 4 stages:ReachActConvertEngageAn added stage is also available for those who fancy more depth Plan is the zero stage which exists for be tter planning of the digital strategy and objective setting.In this case, the framework can also be called PRACE, but the name RACE is much more used because of its simplicity and the better ring it has to the ear.What is your value proposition? Do you know the answer to this question in the middle of the night? Is your value proposition still relevant?This is absolutely necessary to know and have positive answers before going on through with the framework.RACE helps with defining new segmentation, but also with targeting and placing your value proposition digitally online.It gives a systematic review of progress and a defined process to measure how successful the planned activities are going so far and how to move forward towards the goal.The Plan stage helps with finding out about potential blind spots or strengths that could be capitalized further.The first phase ReachThe first official phase, Reach is all about promoting your brand or product externally, building awareness in a reas outside of your control but not outside of your influence.Activities that fall into this phase are for example launching online courses, paid advertising or posting guest blogs on different sites to raise awareness.As a digital marketer answering these questions will help you reach your target audience in the most effective way possible:Where does my audience spend time?What do they like to see?What value can I bring to them?What search terms are they using and how can I align my product or brand with their searches?How big is my budget for promoting?Search engines, blogs and social networks are the channels of communication every marketer uses for communication, so finding the best way to get people to these channels and keeping them there is where the Reach phase comes in handy.The potential customer is in the first phase of the marketing funnel here and is exploring for the best available option for him.Getting customers to come back is even more important, but more on that in the last phase.KPIs which need to be observed in the first phase are:Number of unique visitorsValue of each visitorNumber of followersMedia used to reach the audience can vary from paid, owned to earned.If you have your own portal, of course, youll post there, you can pay for your posts to be posted on other portals and with enough work, the media will start asking you for content.Once you reach a point where media ask you for content because their followers demand it, you can say that you did a fine job!The second phase ActOnce you have successfully driven traffic towards your website or another online channel its time for the next phase, which presents how these future customers engage with your product or brand.As creators of the RACE framework, Smart Insights suggests that Act is short for Interact.As the name itself says the point is that the consumer interacts with you and takes action when they reach your website or on social media.The action visitors take could be leavin g details and requesting more information (this is common for business-to-business), but it can also be as simple as signing up for a newsletter.The important thing here is that you have their contact that you can use in the future to promote your products, demos, e-books, courses and so on.The higher the conversion from a visit to leaving contact information and asking for more, the better you are at your job as a digital marketer.Interactive tools are a nice-to-have here because they keep your visitors attention. Keep in mind that they are in the decision-making part of the marketing funnel, thus you need to have a clear picture of what the customer journey looks like.Consider the answers to these questions: Could I provide a preview of my content? Could I somehow reward them for leaving me their contact information? How am I calculating my ROI?KPIs that are key for measurement in the Act phase are:Conversion to leadsTime spent on the websiteNumber of shares, comments and likesThe third phase ConvertIn the third phase, we achieve conversion for our marketing goals such as generating sales from leads both online and offline.In this phase, the final step for purchase happens and your visitors become paying customers.As mentioned, the payment can be done online, through e-commerce transactions but it can also be done through other offline channels.In the marketing funnel, the conversion from a visitor who interacts to the one who purchases is the key and measures not only your marketing skills but also your sales skills.Although marketing differs from sales because its not so focused on bringing in revenue but also on building brand, in order for you to be a great digital marketer youre going to have to pay attention to your sales skills.Once you have people eyeballing your product it is time to close the sale.You will capitalize on your marketing investment in this stage, so this is finally where you will get to see whether your investment was worth and how m uch was it worth.Put yourself in the shoes of your lead whats stopping them from making that final step to purchase? How can you convince them that they need your product?Key measures in this phase to observe are:Number of online and offline salesRevenue and profit generatedAverage value of an order/purchaseThe final phase EngageIn this phase, the focus is to build long-lasting relationships with your first-time customers in order to build loyalty among you.Once you have loyal customers your long-term profit is guaranteed.The point of the Engage phase is to be the ultimate driver for repeat purchases and brand advocacy.Often it is overlooked how valuable engaged customers are and companies focus on one-hit sales instead of customers that will keep coming back for more.When customers share their stories of your product, theyre confirming your credibility.This is why loyalty programs are so valuable.Be sure that the product or service youre selling actually solves the customers need s.Lets keep in mind that happy customers are the key for great social media pages, referrals and repeated sales.Happy customers are real-life proof of your products or brands value, so put your main focus on exceeding their needs rather than selling as much as possible in a short amount of time.Which content will promote initial interest and return visits? Lets all have in mind that user-generated content is a great way to save time and money for content creators since you leave the users to create for themselves.This content can be a review, a comment or a rating.All the best companies see themselves as publishers but use their audience as publishers too.Customer lifetime value is a prediction of the entire net profit from a relationship with a single customer.Different channels of communication are used to boost customer lifetime value, including social media pages, e-mail or any other direct offline or online channels.The focus is put on engagement parameters such as likes and sh ares, which will give you a proper idea on how your customers are responding to your content. Your customers are supposed to have repeat actions such as repeated sales or regular sharing on social media channels (this is how their support is seen by the company).Customer satisfaction tells us how much our product or service is meeting or exceeding the customers expectation, so knowing this information is crucial.How much is your product recommended by your users? How many sales are you generating through word-of-mouth? How can you get more positive testimonials for your product or service?These are the questions that need to be answered when were talking about the final phase.The whole point is to have satisfied, long-term, engaged customers who trust your product and brand. If they trust your brand then they wont have a problem with buying your future products or services.The buyer is in the stage of advocacy in the marketing funnel and this part is most prone to automation.More wo rk is now available for automation to help you save time on manual day-to-day operations.Key measurements of your customer engagement are the following:Number of repeat purchasesCustomer lifetime valueCustomer satisfactionCustomer advocacy (referrals or testimonials)HOW TO DEFINE YOUR KPIS? (THE RIGHT WAY)If you cant measure it you cant manage it. Peter DruckerTo manage successfully is to measure successfully. Your data tells you which activities are effective and which are not, as well as which activities are high effort and low impact or low effort and high impact.Ideally, your focus should only be on activities which dont need a lot of effort but they have a big impact.Your business will grow through digital marketing if you focus on optimizing processes, and the way to do that is by evaluating your activities by their measurements.Here are the key measurements for each phase of the RACE framework and all of them are SMART!Reach How many unique visitors are you getting? In what amount of time? How much of your content are they sharing? How much is every visit valuable/ how much revenue is each visit generating?Act What is the bounce rate? How big is your product page conversion? How many pages are visited per one visit?Convert How much revenue are the customers generating for you? How many successful sales are made? What is the value of the average order? How big is the conversion from visitor to a buyer?Engage How many repeated visitors are you getting? How much content are they sharing? How much revenue are they generating you? How many times do they mention your brand?All of these performance indicators are general and need to be aligned with the product.You cant and you shouldnt measure with every KPI available with the same precision, focus and energy.Define which measures are keys for keeping up with the success of the campaign.MARKETING ACTIVITIES COVERED BY RACEAnalysis of the marketplace is crucial for good implementation of the RACE framework .We need to know how we are using our current digital media and then can see where there is room for improvement.We will analyze our audience and customer to know how exactly does our user persona look like and which exact problem are we solving for him/her.Benchmarking has proven as a quite useful practice because we can directly see how we measure up to our competitors.For understanding our position on the market and what were good at and what were bad at, of course, the best tool to do so is the SWOT matrix.This matrix up to this day is not matched by any other when it comes to simplicity and how much valuable information it provides in a very structured manner.Successful objective setting is always done by aligning what we measure with what we wish to achieve.Simply put, the metrics are always aligned with the goal, and the goal is always a vision with a measurement.Google analytics is one of the most resourceful tools for everything you need to keep track of so be sure to check it regularly and use the data collected there for your advantage.It has more than 60 reports and before you even segment your audience so dont waste time looking at the unnecessary ones.The question is which activities should you optimize? The answer to this is different for different phases. Search engine optimization (SEO) logically falls into the first phase, because it directly helps people to reach your page.Other activities that should be monitored and optimized in the first phase include pay-per-click (PPC), public relations and social media marketing.To get people to Act and to Convert them you will pay attention to the following:Conversion rate optimization How can we get to the conversion rate of nearly 100%? This goal might seem too ambitious but remember, if you reach for the stars and dont make it, at least youll fall on the clouds.Home page optimization Your homepage is the front page of your site and the first thing a visitor sees. This is why it needs to be atten tion grabbing so put yourself in your visitors shoes and ask what would be interesting enough for you to see in the beginning? What would spark the need to see more?Landing page optimization A page that is specialized to capture leads and convert to sales and improving its conversion can lead to excellent business results. Landing pages are usually the main destination of paid online marketing campaigns. WHY SHOULD YOU USE RACE?RACE has a social element to it and is more than a digital marketing strategy.Its about forming connections with your consumers and partnering up with companies with similar values.Running a website is not all digital marketing.Likewise, RACE Is not only about strategy but also about building and maintaining relationships.Social media nowadays plays a huge role in a companys profit. Viewers create an opinion about your product or brand at every step of the funnel.Knowing this, its very easy to lose potential customers because a certain part wasnt developed a s well as it could be. On the other hand, this can be great for differentiating those who are willing to put in the work.RACE connects all online and offline channels to give a consistent customer experience, no matter through which channel the user is communicating with you.Its common knowledge that online channels work best when they are integrated with offline channels and media.Traditional media is best used to attract a bigger audience and raise awareness.The next step the audience should make once they are aware of you is to visit you online the website or social media.Then theyre basically at the Act stage and are ready to be influenced on what to do next.Omni-channel marketing represents a marketing idea where the user has a seamless experience, no matter the channel which hes using.Users should be able to communicate with a brand in a physical store as well as the website or any other online media.RACE is created so that it makes the most out of all resources to help digi tal marketers use every opportunity there is to grow. It is convenient for both small businesses and large corporations.For many companies creating a digital marketing strategy poses a big challenge. This is how RACE came to be.Its supposed to give a structure for planning and prioritizing when there are so many options available. Ultimately, its about using the best analytics to get the best results.Use it to get the best commercial value for your investment in digital marketing.It hopes to simplify your overview of the digital marketing strategy and to point a finger to actions that will improve its effectiveness.FINAL WORDThe RACE framework can be used within the entire digital marketing plan. It helps in defining objectives, strategy, and tactics and in defining suitable KPIs that need to be tracked. The general advice is to keep it simple and flexible.Set realistic goals and your plans up to date, a perfect plan doesnt exist. Remember, a plan is nothing, but planning is everyth ing.Hopefully, this model gave you some food for thought on how to scale your business to new heights using digital marketing.Start with the consumer, his needs and his customer journey and completely align your product or service with it.That itself is a sure recipe for being a successful digital marketer!

Process Control System Essay - 275 Words

Process Control System (Essay Sample) Content: PROCESS CONTROL SYSTEMby Name:CourseTutorUniversityCityDateProcess Control SystemIntroductionProcess control systems are computerized systems that control physical processes that are on-going in an industry. These systems are designed to make decisions automatically that can adjust the production process of an industry. Good examples of industries which use process control systems are assembly lines of car manufacturer, petroleum refineries and many more. This paper seeks to discuss the impact of process control systems and particularly Proportional-Integral-Derivative (PID) controller.Impact of Process control system and Proportional Integral Derivative (PID)Process control system has impacted greatly over the years mainly shaped by technology. Its main use in industrial operations was to minimize negative environmental impact, improve safety and to optimize processes (Patrick Fardo, 2009).ÂAll activities in an industry that require continuous monitoring by engi neers and support staff should incorporate process control system to aid in managing those particular processes. With the process control systems in place, safety of both workers and the community around an industry is improved. This can be attributed to the fact that some processes expose workers to dangers such as radiation to dangerous rays, corrosion from risky liquids and sharp objects in production processes. Efficiency in an industry that uses computer systems gets improved. This is because the human element which can get fatigued or makes poor decision in the production process is eliminated (Patrick Fardo, 2009). These systems basically make decisions that result in physical changes therefore resulting in the output of the industry. The Proportional-Integrated-Derivative (PID) controllers which offer sturdy performance in various operating conditions have been commonly used. This is because of the simplicity in their functioning allowing engineers to operate them in a straightforward way. This system contains three coefficients which are proportional, integral and derivative (Visioli, 2006).ÂThese coefficients are altered to obtain optimal response in production systems. The system uses a sensor t...

Employment Discrimination And Bona Fide Occupational...

Employment Discrimination Introduction In this week’s assignment, we will discuss employment discrimination. First I will share the results of researched conducted on the internet about specific case involving employment discrimination and bona fide occupational qualification (BFOQ). Next I will discuss the following questions that have been posed, first should Title VII of the Civil Rights Act of 1964 apply to every company, regardless of number of employees? Secondly should race and color be permissible bona fide occupational qualifications or should the BFOQ exceptions to employment discrimination be removed completely? Employment Discrimination Internet Research For the first part of this paper I used the internet to conducted research on cases involving employment discrimination and bona fide occupational qualification (BFOQ). The case I discovered in my research is court case titled Anderson v. City and County of San Francisco. This case involves a group of sheriff s deputies (the plaintiff) claimed that the City and County of San Francisco had unlawfully discriminated against them in establishing and implementing a policy that prohibited male deputies from supervising female inmates in single-sex housing units at jails (Barran Attorneys, 2014). The plaintiff in this case claimed that counties policy limited their job opportunities and potential for career progression and that this constituted discrimination was based on their gender. The City and County of SanShow MoreRelatedRace, Sex, And Religious Discrimination1479 Words   |  6 Pagesmake a difference. Although laws have been put in place to end this, there are still many instances in which countless people are affected by modern day discrimination. Race, sex, and religious discrimination are arguable the three most prevalent forms of these issues still ongoing today. My assigned roundtable’s topic was on sex discrimination specifically. 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